Hey! I'm Holly,
a human-centred design leader exploring how experimentation, play,

and creativity can shape
more joyful and inclusive products and experiences.

I guide teams and clients through complex challenges, blending product, UX, and service design with creative direction to turn complexity into clarity and deliver end-to-end solutions.

I love helping to solve messy problems. Here’s a selection.

A community vision for the City of Melbourne

Service Design, Community Engagement

I also love to craft experiences that blend creativity and technology.

Bringing neuroscience to the Uniqlo shop floor

Creative Direction, Interactive Campaign

‘Dance like nobody is watching’

Is a passion project and prototype exploring connection, movement, and emotional memory in an interactive installation.

Creative Technologist

My clients include

ANZ

UNIQLO

City Of Melbourne

Smiling Mind

.

The Red Cross

.

Life Blood

.

SEEK

ANZ • UNIQLO • City Of Melbourne • Smiling Mind . The Red Cross . Life Blood . SEEK